Unstoppable by Adidas

When a commercial is genius… it shows. This one is just jaw dropping and actually gets the message across!

The visuals are captivating, and the details of the little soldiers and how they go about their mission is superb. There is no need for any dialog as the visuals clearly convey the message.

The ad and the campaign may be a few years old but it still works. When a commercial is as great as this, it becomes timeless.

Money well spent Adidas.

Title: Unstoppable
Client: Adidas
Product: T-Mac 4
Director: Brian Beletic
Spots’s Prod Co: Smuggler

AD AGENCY : TBWA Chiat Day/SF
ACD/Art Director: Geoff Edwards
ACD/Copywriter: Scott Duchon
Asst Producer: Andrea Bustabade
CD: Lee Clow
Exec CD: Chuck McBride
Producer: Jennifer Golub
Producer: Monika Prince

ADDITIONAL
Talent: Tracy McGrady

AUDIO POST
Audio post: Loren Silber @ Lime Studios

DP
DP: Jeff Cronenweth @ Untitled

EDITING
Editor: Maury Loeb | NY @ PS 260
Editor: Maury Loeb @ PS260

POST PRODUCTION
Colorist: Stefan Sonnenfeld @ Company 3

PRODUCTION
Line Producer: Alice McGarry
Exec Producer: Brian Carmody @ Smuggler
Producer: Patrick Milling Smith @ Smuggler
Producer: Aris McGarry @ Smuggler NY
Production Designer: Steve Sumney @ Smuggler NY

SOUND DESIGN
Sound Design/Sound D: Ren Klyce @ Mit Out Sound

VISUAL EFFECTS
VFX: Digital Domain @ Digital Domain

Year: 2004
Tagline: Impossible is Nothing
Awards Won: One Show 2005 Gold
AICE 2005 Visual Effects
Clio 2005 Gold
AICP 2005 Production
Cannes 2005 Gold
AICE 2005 Finalist Montage
AICE 2005 Finalist Visual Effects
AICE 2005 Winner Visual Effects
Clio 2005 Gold Sound Design
Clio 2005 Gold Visual Effects
Cannes Lions 2005 Gold Lion Corporate Image